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From a family dream in 1800's Cuba, to celebrating the moments that matter today to our global community, this is the bacardi story - over 150 years of bringing people together.

Bacardi is founded on February 4 by Don Facundo Bacardí Massó in Santiago de Cuba, when he buys a small distillery and revolutionizes the rum-making process to create a smooth, light-bodied spirit – what the world now knows as BACARDÍ® rum.

From a family dream in 1800's Cuba, to celebrating the moments that matter today to our global community, this is the bacardi story - over 150 years of bringing people together.

Bacardi is founded on February 4 by Don Facundo Bacardí Massó in Santiago de Cuba, when he buys a small distillery and revolutionizes the rum-making process to create a smooth, light-bodied spirit – what the world now knows as BACARDÍ® rum.

SHOP SPIRITS

SHOP SPIRITS

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WATCH SHOWS

WATCH SHOWS

Home Bar Hero (S3E2)
Dads Drinking Rum
Off the Shelf with Clay Risen (S1E1)
Robert Simonson
Speakeasy (S2E1)
Ed Helms
The Bonneville Cocktail Collection (S2E7)
Tiki Cocktails